The Discoverer

A DREAM INTO REALITY

Greiffenstein+getting+ready+for+a+business+trip
Greiffenstein getting ready for a business trip

Greiffenstein getting ready for a business trip

Greiffenstein getting ready for a business trip

Jose Manuel Uribe, The Discoverer Staff

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Seeking for the dream of her life, working hard to achieve it, young entrepreneur Annie Greiffenstein risked all to introduce a whole new innovative product into the Colombian market.

Greiffenstein is a TCS alumni that has a notorious capability of sympathizing with people since an early age; she has demonstrated great skills that have been helpful for her during laboral years into the business world.

“Since an early age, my dream was to create my own business  and be able to manage it all by myself, this way I could be totally independent and never deal with troubles such as partner discussions or money inconvenients,” stated Greiffenstein.

Greiffenstein thought it was a good idea to promote new types of liquors in Colombia, and after a long process, she decided to take a step forward into the liquor market and release a whole new line of shots and drink mixers.

As a matter of fact, Greifenstein’s line of products is called Frost Shot. Currently, it is one of the most renowned distributors nationally, and has been extended to other countries such as the United states and Mexico.

“First I thought it was impossible; incredibly,  two months later products were sold almost in any liquor store I could think of,” explained Greiffenstein.

To take a whole new brand of products  into the top of success is not as easy as it seems. Annie Greiffenstein dedicates every effort she offers to push this firm forward and keeps growing the business that once started as a simple dream.

To say nothing of, Greiffenstein is a tough worker and has been successful due to the time and dedication she have intensively invested in every single day of her career.

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