A lot of studios make great movies, and when they see how great it is, they make a sequel, then they make a prequel, then they make a spin-off, and it is so tiring and difficult to catch up with it. They continue to produce after the franchise should have come to an end. The overuse of these movie franchises should be stopped before there is nothing left to do in the films.

Studios will exploit all creative resources in order to produce a film that satisfies the bare minimum of income. In an attempt to increase their revenue, franchises get milked dry by the studio executives, and a remnant of a pleasing product becomes bogged down by the greedy act of exploiting every penny.

This can be observed in a variety of films, including Twilight, one of the most well-known and condemned franchises ever. The films represent the worst of bad acting and bad filmmaking, and they were produced just to complete the film adaptations of the books. Stephenie Meyer’s five books served as the inspiration for the five films that make up the Twilight franchise.

The first movie was successful because it reached the intended audience of teenage girls. Despite the lack of talent in the film, the actors went on to become pop culture celebrities adored by every teenager out there. Thus the studios continued to make horrible films, that had no real substance. Girls were still obsessed with the movies, but the rest of the public was becoming bored of them and it was no longer the hot new thing.

Producing additional films in a franchise is terrible since you can already guess what the plot will be about. When all the unexpected things have happened, a formula is developed by making other films in the same film universe. This method is the same, being that less risk is taken to develop novel narrative aspects, there are fewer variations and the cinematic audience is left watching the same movie over and over again.

The perfect example of this is the iconic yet monotonous Fast & Furious. This film series has 11, soon to be 12 editions. Each movie has a different motive for the actions they are committing but in the end, it’s all the same. In the plot, there is either an issue or a job the characters must do. To accomplish this they call their old friends that are pros at driving and do the craziest stunts with the most well-known cars. Imagine watching it 11 times and getting nothing in return, nothing but true deceit. 

These franchises have a lot of weaknesses which is deeply annoying since they keep making them. Arguably the worst out of franchises is that there is always a lack of closure. The writers sure are masterminds to always figure out a way for a new character to appear, and ensure that they’re related to past movies, continuing the series. Sometimes it is so terribly done that you think “Where the hell did they come from?”.

The Marvel Cinematic Universe is the biggest and most well-known movie series currently in existence. Since they began producing movies in 2008, they have created 31 motion pictures and have nine more films scheduled for release. Indeed, they exemplify not knowing when to stop.

They have produced some unquestionably excellent films, like Black Panther, Avengers: Infinity War, and Thor: Ragnarok. However, their other projects are not at all the same. The MCU has recently released films like Antman and the Wasp: Quantumania and Thor: Love and Thunder, but it seems that quantity has taken precedence over quality. Most of these films lack a point, a good narrative, or even good CGI, which used to be one of their movies’ best features. They keep releasing and will continue for the foreseeable future to make each movie somehow related to the former one. 

Franchises can occasionally be advantageous, but it’s time for producers and studios to recognize when it’s time to stop and truly cease producing films. Doing so would exhaust the public, drive away their viewers, and result in a loss of revenue, which is what’s most essential to them. So take my advice, make a good movie, if you must then make a sequel, but after that, CUT IT OFF!