The Discoverer

From a Hobby to a Job.

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José García taking pictures with his drone.

José García taking pictures with his drone.

José García taking pictures with his drone.

Antonia Gaviria, Discoverer Staff Writer

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One day, while browsing through a magazine, José García, TCS alumni found something that without knowing it, could possibly change his life forever. The Phantom 2, a drone. Yes, he had seen a drone before but it was right then and there that he realized all of the things he was missing out photography wise; he immediately started his research and bought his first drone.

José had been taking photos his entire life. He moved on from taking pictures on his phone to his GoPro to taking pictures with a drone. For him, photography was just a hobby, such as riding motorcycles. But a year after getting his drone he got the opportunity of a lifetime: to create a working opportunity that included one of his passions.

It’s just a hobby.

José graduated from The Columbus School in 2003 and studied global business in Eafit. He never worked with anything that had to do with his job because he had an inclination towards the outside and felt like he needed space change and couldn’t be trapped in an office throughout the day.

“After I graduated I worked with my father in the farm, with dairy cattle, and with the oranges, helping him manage the bills, preferably go with him to do the farm checkup than work in an office space,” José remarked. “I would rather work in the family business, that’s what my father has had some expertise in than working for an organization because I like not being in the same place for long periods of time. I like working with animals; I would rather go back and forth between the city and the fields, riding horses and sharing experiences and learning from my father.”

However, everything change after seeing an advertisement in a magazine for the Phantom 2 drone. Seeing his interest in photography and especially GoPro photography, José got intrigued regarding what else he could accomplish photography wise with a drone. He got curious and realized that the angles and perspectives he could achieve with a drone are way better than the angels he could get with a basic camera.

“I bought the drone with the mindset of recording the fields, having different angles for the project that I was perusing at the moment, ones that would regularly not work with a regular camera. I bought the drone for the most part for a side interest. I just wanted cool pictures!” García said.

Getting down to business.

A year after José purchased his drone and had experience with it, his father gave him an idea to propose a working opportunity with Coninsa Ramón H, a land organization José’s mom was working at the time. Remembering that the organization had already employed drones or planes to take photos of the activities or zones for house fabricating that they were selling in order to promote them. Clients are requesting to see the surroundings of the ranges where they will purchase to check whether they’re near a construction, to see the neighbors, etc. For a real estate company having photography tools such as drones is beneficial to promote buildings,  stores, lofts, houses, and the sky’s the limit from there.

“When José proposed his idea to me, the first thing I did was talk to my boss and ask him as to whether there was an issue as a result of our blood association. My boss authorized me to put him in contact with the people that can hire him that is different from what I do, to have complete transparency at the time of realizing any negotiations between José as a  supplier and them as customers. That is the point at which he began to work,” said Margarita Montoya, José’s mother. “As a mother, I felt the exceptionally proud light of the fact that from his initial works the organization was extremely content with his execution and the nature of his work. The organization was additionally exceptionally content with how on time he was with his work and the low cost compared to previous providers,” Montoya said.  

As for the company, they had an exceptionally proficient individual that did a much better job than previous photographers, by being less expensive and agiler. they continued calling him to perform employment and he proceeded onward to more critical fields in the work environment, each of them coming to an agreement with the excellence in his performance and professionalism.

Seeing into the future

For what’s to come’s, José will likely use them for different purposes, keep working with the developments yet extend his business to events and shows. Exploit at its full potential the drone use.

“At this moment I want to focus on getting more and better equipment to have better videos with a better resolution and give the clients better pictures of better quality,” García said in regards to the innovation. “ I might want to offer my business to hotels, enable them to make virtual tours through their establishments to offer to the tourists,  it’s an open door that no one has truly done yet with the drones and with virtual reality. It’s an experience to expand my business and travel to know new places!” García explained.

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